China's generation y: New trend-setter in the workforce

Liu Liwei, Zhao Erdong*

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Economists project that China could overtake the United States as the world's biggest economy by mid-century, yet even after The Reform Era in China, little is known about China's Generation Y, the future leader and backbone of the China's workforce. Constituting approximately 204 million young individuals born between 1980 and 1989, China's Gen Y is beginning to make waves. Growing up in the age of economic boom, technology development, educational availability and parents who want to give it all to their children has made the members of Generation Y is a product of their environment. By bringing new ideas and values into the workplace, Generation Y is a great challenge to those employers across all industries. In this article, generational Y in China's workforce will be first defined, their traits, strengths and weakness in workplace will be analyzed, on the basis of which the suggestions for managing Generation Y will be put forward.

Original languageEnglish
Title of host publication2008 International Conference on Wireless Communications, Networking and Mobile Computing, WiCOM 2008
DOIs
Publication statusPublished - 2008
Externally publishedYes
Event2008 International Conference on Wireless Communications, Networking and Mobile Computing, WiCOM 2008 - Dalian, China
Duration: 12 Oct 200814 Oct 2008

Publication series

Name2008 International Conference on Wireless Communications, Networking and Mobile Computing, WiCOM 2008

Conference

Conference2008 International Conference on Wireless Communications, Networking and Mobile Computing, WiCOM 2008
Country/TerritoryChina
CityDalian
Period12/10/0814/10/08

Keywords

  • Generation Y
  • Management
  • Workforce in china

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