@inproceedings{7bd2157fb65b4362beec8b9564187a19,
title = "The Key Factors of Successful Internet Crowdfunding Projects - An Empirical Study Based on Different Platforms",
abstract = "Crowdfunding, as a new conception in fundraising, provides access to get fund in the background of Internet. This paper has conducted a research on the key factors to highly successful crowdfunding based on two biggest crowdfunding platforms in China - JingDong crowdfunding platform and TaoBao crowdfunding platform. By using Logistic regression model, we find that different platform designs and different mechanisms have effect on the project success. Meanwhile, quality signals that the founders show and their own experience do have a positive association with high success of projects. Other factors that are visible directly on crowdfunding website are also been discussed.",
keywords = "JingDong platform, Logistic model, TaoBao platform, crowdfunding",
author = "Zhiyuan Tian and Lei Guan and Meilin Shi",
note = "Publisher Copyright: {\textcopyright} 2018 IEEE.; 15th International Conference on Service Systems and Service Management, ICSSSM 2018 ; Conference date: 21-07-2018 Through 22-07-2018",
year = "2018",
month = sep,
day = "13",
doi = "10.1109/ICSSSM.2018.8465009",
language = "English",
isbn = "9781538651780",
series = "2018 15th International Conference on Service Systems and Service Management, ICSSSM 2018",
publisher = "Institute of Electrical and Electronics Engineers Inc.",
booktitle = "2018 15th International Conference on Service Systems and Service Management, ICSSSM 2018",
address = "United States",
}