Knowledge contribution in customer-centric brand community: A person-environment-fit model

Xiao Liang Shen, Yangjun Li, Yongqiang Sun

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

2 Citations (Scopus)

Fingerprint

Dive into the research topics of 'Knowledge contribution in customer-centric brand community: A person-environment-fit model'. Together they form a unique fingerprint.

Social Sciences

Psychology