@inproceedings{f9bb04270618447ba3366abf9f31b409,
title = "Comparison of group-buying sales effort between the seller and buyers",
abstract = "In this paper, we extend the research of Jing and Xie (2011). Based on their discussions on the sales effort of the informed buyer under group-buying price mechanism, we consider two situations: (i) the seller solely makes sales effort, and (2) the seller and the informed buyer make sales effort together. We give the optimal strategy of the seller and the buyer, and compare the results with that in Jing and Xie (2011).",
keywords = "Buyer, Group-buying price mechanism, Sale effort, Seller",
author = "Lei Guan",
note = "Publisher Copyright: {\textcopyright} 2017 IEEE.; 14th International Conference on Services Systems and Services Management, ICSSSM 2017 ; Conference date: 16-06-2017 Through 18-06-2017",
year = "2017",
month = jul,
day = "28",
doi = "10.1109/ICSSSM.2017.7996184",
language = "English",
series = "14th International Conference on Services Systems and Services Management, ICSSSM 2017 - Proceedings",
publisher = "Institute of Electrical and Electronics Engineers Inc.",
editor = "Xiaoqiang Cai and Jiafu Tang and Jian Chen",
booktitle = "14th International Conference on Services Systems and Services Management, ICSSSM 2017 - Proceedings",
address = "United States",
}