A context-dependent sentiment analysis of online product reviews based on dependency relationships

Zhijun Yan, Meiming Xing, Dongsong Zhang, Baizhang Ma, Tianmei Wang

    科研成果: 书/报告/会议事项章节会议稿件同行评审

    8 引用 (Scopus)

    摘要

    Consumers often view online consumer product review as a main channel for obtaining product quality information. Existing studies on product review sentiment analysis usually focus on identifying sentiments of individual reviews as a whole, which may not be effective and helpful for consumers when purchase decisions depend on specific features of products. This study proposes a new feature-level sentiment analysis approach for online product reviews. The proposed method uses an extended PageRank algorithm to extract product features and construct expandable context-dependent sentiment lexicons. Moreover, consumers' sentiment inclinations toward product features expressed in each review can be derived based on term dependency relationships. The empirical evaluation using consumer reviews of two different products shows a higher level of effectiveness of the proposed method for sentiment analysis in comparison to two existing methods. This study provides new research and practical insights on the analysis of online consumer product reviews.

    源语言英语
    主期刊名35th International Conference on Information Systems "Building a Better World Through Information Systems", ICIS 2014
    出版商Association for Information Systems
    ISBN(印刷版)9781634396943
    出版状态已出版 - 2014
    活动35th International Conference on Information Systems: Building a Better World Through Information Systems, ICIS 2014 - Auckland, 新西兰
    期限: 14 12月 201417 12月 2014

    出版系列

    姓名35th International Conference on Information Systems "Building a Better World Through Information Systems", ICIS 2014

    会议

    会议35th International Conference on Information Systems: Building a Better World Through Information Systems, ICIS 2014
    国家/地区新西兰
    Auckland
    时期14/12/1417/12/14

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