Utility theory based approach for converged telecommunications applications

Muhammad Athar Saeed*, Li Jian, Sadia Murawwat

*Corresponding author for this work

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

    Abstract

    Convergence of heterogeneous products and services is now a leading phenomenon of telecommunications industry. These new and innovative converged applications are able to meet the diversified but pooled demands of the subscribers, so their demand is rapidly increasing. In this paper researchers have done both qualitative and quantitative analysis to find out subscriber satisfaction levels for these services. This analysis is based on utility theory, probability theory and Bayes theorem. The aim of this analysis is to find out subscribers' satisfaction levels and their willingness to pay for converged applications for decision making by manufacturers and service providers. The research found that cost effective converged application with maximum satisfaction is preferred by consumers and will play leading role in expansion of this market in future.

    Original languageEnglish
    Title of host publicationEmerging Technologies for Information Systems, Computing, and Management
    PublisherSpringer Verlag
    Pages133-141
    Number of pages9
    ISBN (Print)9781461470090
    DOIs
    Publication statusPublished - 2013
    Event2012 International Conference on Emerging Technologies for Information Systems, Computing, and Management, ICM 2012 - Hangzhou, China
    Duration: 8 Dec 20129 Dec 2012

    Publication series

    NameLecture Notes in Electrical Engineering
    Volume236 LNEE
    ISSN (Print)1876-1100
    ISSN (Electronic)1876-1119

    Conference

    Conference2012 International Conference on Emerging Technologies for Information Systems, Computing, and Management, ICM 2012
    Country/TerritoryChina
    CityHangzhou
    Period8/12/129/12/12

    Keywords

    • Convergence
    • Subscriber's satisfaction
    • Telecommunication applications
    • Utility theory

    Fingerprint

    Dive into the research topics of 'Utility theory based approach for converged telecommunications applications'. Together they form a unique fingerprint.

    Cite this