Research on the influence of market knowledge transfer on product R&D capability

Shu Ying Sun; Li Wang

Research on the influence of market knowledge transfer on product R&D capability

Shu Ying Sun
, Li Wang

Beijing Institute of Technology

科研成果: 期刊稿件 › 文章 › 同行评审

摘要

In order to study the effect of market knowledge transfer to product R&D capability, a relational model of market knowledge transfer, corporate culture and product R&D capability was constructed and verified by using structural equation methodology analysis and hierarchical regression model based on the survey data of 250 enterprises, the results indicate that market knowledge sharing capacity, market knowledge transfer channels and market knowledge absorbing capacity have a positive influence on product R&D capability, while supportive culture and creative culture can strengthen the influence.

源语言	英语
页（从-至）	67-71
页数	5
期刊	Beijing Ligong Daxue Xuebao/Transaction of Beijing Institute of Technology
卷	34
出版状态	已出版 - 1 10月 2014

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title = "Research on the influence of market knowledge transfer on product R\&D capability",

abstract = "In order to study the effect of market knowledge transfer to product R\&D capability, a relational model of market knowledge transfer, corporate culture and product R\&D capability was constructed and verified by using structural equation methodology analysis and hierarchical regression model based on the survey data of 250 enterprises, the results indicate that market knowledge sharing capacity, market knowledge transfer channels and market knowledge absorbing capacity have a positive influence on product R\&D capability, while supportive culture and creative culture can strengthen the influence.",

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AU - Sun, Shu Ying

AU - Wang, Li

PY - 2014/10/1

Y1 - 2014/10/1

N2 - In order to study the effect of market knowledge transfer to product R&D capability, a relational model of market knowledge transfer, corporate culture and product R&D capability was constructed and verified by using structural equation methodology analysis and hierarchical regression model based on the survey data of 250 enterprises, the results indicate that market knowledge sharing capacity, market knowledge transfer channels and market knowledge absorbing capacity have a positive influence on product R&D capability, while supportive culture and creative culture can strengthen the influence.

AB - In order to study the effect of market knowledge transfer to product R&D capability, a relational model of market knowledge transfer, corporate culture and product R&D capability was constructed and verified by using structural equation methodology analysis and hierarchical regression model based on the survey data of 250 enterprises, the results indicate that market knowledge sharing capacity, market knowledge transfer channels and market knowledge absorbing capacity have a positive influence on product R&D capability, while supportive culture and creative culture can strengthen the influence.

KW - Corporate culture

KW - Knowledge transfer

KW - Market knowledge

KW - R&D capacity

UR - https://www.scopus.com/pages/publications/84922674342

M3 - Article

AN - SCOPUS:84922674342

SN - 1001-0645

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JO - Beijing Ligong Daxue Xuebao/Transaction of Beijing Institute of Technology

JF - Beijing Ligong Daxue Xuebao/Transaction of Beijing Institute of Technology

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Research on the influence of market knowledge transfer on product R&D capability

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