Abstract
Value co-creation with customers is a new source to gain competitive advantage. However, the research in this area is still in its early stage. The link between co-creation activities and firm's capabilities is not clear. Using empirical study, this paper presents a new mechanism of value co-creation with customers. Such mechanism is governed by two principles: (1) Customers are the integral part of such a co-creation system; (2) through value co-creation with customers, firms may not only gain new capability, but also enhance traditional capabilities.
| Original language | English |
|---|---|
| Title of host publication | 2008 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2008 |
| Pages | 2087-2091 |
| Number of pages | 5 |
| DOIs | |
| Publication status | Published - 2008 |
| Event | 2008 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2008 - Singapore, Singapore Duration: 8 Dec 2008 → 11 Dec 2008 |
Publication series
| Name | 2008 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2008 |
|---|
Conference
| Conference | 2008 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2008 |
|---|---|
| Country/Territory | Singapore |
| City | Singapore |
| Period | 8/12/08 → 11/12/08 |
UN SDGs
This output contributes to the following UN Sustainable Development Goals (SDGs)
-
SDG 9 Industry, Innovation, and Infrastructure
Keywords
- Customer participation
- Customerization
- Open innovation
- Value co-creation
Fingerprint
Dive into the research topics of 'Value co-creation with customers and its impact on capabilities'. Together they form a unique fingerprint.Cite this
- APA
- Author
- BIBTEX
- Harvard
- Standard
- RIS
- Vancouver