Research on maximum benefit of tourist enterprises based on the influence of scenic spot ticket discount amount

Li Jian; Han Na; Shu Bo

doi:10.1007/978-94-007-1839-5_171

Research on maximum benefit of tourist enterprises based on the influence of scenic spot ticket discount amount

Li Jian^*
, Han Na
, Shu Bo

^*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Abstract

Price of scenic spot ticket has a great influence on tourism demand, so the ticket discount amount has an important effect on the amount of tourists. Based on this view, this paper researched the maximum benefit of the tourist alliance composed of scenic spot and travel agency from the view of ticket discount amount. Study found that scenic spot should cooperate with travel agency, and adopted a certain discount to tourists. Then the alliance could achieve the maximum benefit. Finally, we worked out the shapely value for each enterprise in the case of cooperation. By comparison, we found that the shapely value was much higher than the benefit in the case of non-cooperation.

Original language	English
Title of host publication	Computer, Informatics, Cybernetics and Applications - Proceedings of the CICA 2011
Pages	1591-1596
Number of pages	6
DOIs	https://doi.org/10.1007/978-94-007-1839-5_171
Publication status	Published - 2012
Event	International Conference on Computer, Informatics, Cybernetics and Applications 2011, CICA 2011 - Hangzhou, China Duration: 13 Sept 2011 → 16 Sept 2011

Publication series

Name	Lecture Notes in Electrical Engineering
Volume	107 LNEE
ISSN (Print)	1876-1100
ISSN (Electronic)	1876-1119

Conference

Conference	International Conference on Computer, Informatics, Cybernetics and Applications 2011, CICA 2011
Country/Territory	China
City	Hangzhou
Period	13/09/11 → 16/09/11

Keywords

Shapely value
Ticket discount
Tourism alliance

Access to Document

10.1007/978-94-007-1839-5_171

Cite this

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title = "Research on maximum benefit of tourist enterprises based on the influence of scenic spot ticket discount amount",

abstract = "Price of scenic spot ticket has a great influence on tourism demand, so the ticket discount amount has an important effect on the amount of tourists. Based on this view, this paper researched the maximum benefit of the tourist alliance composed of scenic spot and travel agency from the view of ticket discount amount. Study found that scenic spot should cooperate with travel agency, and adopted a certain discount to tourists. Then the alliance could achieve the maximum benefit. Finally, we worked out the shapely value for each enterprise in the case of cooperation. By comparison, we found that the shapely value was much higher than the benefit in the case of non-cooperation.",

keywords = "Shapely value, Ticket discount, Tourism alliance",

author = "Li Jian and Han Na and Shu Bo",

year = "2012",

doi = "10.1007/978-94-007-1839-5\_171",

language = "English",

isbn = "9789400718388",

series = "Lecture Notes in Electrical Engineering",

pages = "1591--1596",

booktitle = "Computer, Informatics, Cybernetics and Applications - Proceedings of the CICA 2011",

note = "International Conference on Computer, Informatics, Cybernetics and Applications 2011, CICA 2011 ; Conference date: 13-09-2011 Through 16-09-2011",

}

Jian, L, Na, H & Bo, S 2012, Research on maximum benefit of tourist enterprises based on the influence of scenic spot ticket discount amount. in Computer, Informatics, Cybernetics and Applications - Proceedings of the CICA 2011. Lecture Notes in Electrical Engineering, vol. 107 LNEE, pp. 1591-1596, International Conference on Computer, Informatics, Cybernetics and Applications 2011, CICA 2011, Hangzhou, China, 13/09/11. https://doi.org/10.1007/978-94-007-1839-5_171

Research on maximum benefit of tourist enterprises based on the influence of scenic spot ticket discount amount. / Jian, Li; Na, Han; Bo, Shu.
Computer, Informatics, Cybernetics and Applications - Proceedings of the CICA 2011. 2012. p. 1591-1596 (Lecture Notes in Electrical Engineering; Vol. 107 LNEE).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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T1 - Research on maximum benefit of tourist enterprises based on the influence of scenic spot ticket discount amount

AU - Jian, Li

AU - Na, Han

AU - Bo, Shu

PY - 2012

Y1 - 2012

N2 - Price of scenic spot ticket has a great influence on tourism demand, so the ticket discount amount has an important effect on the amount of tourists. Based on this view, this paper researched the maximum benefit of the tourist alliance composed of scenic spot and travel agency from the view of ticket discount amount. Study found that scenic spot should cooperate with travel agency, and adopted a certain discount to tourists. Then the alliance could achieve the maximum benefit. Finally, we worked out the shapely value for each enterprise in the case of cooperation. By comparison, we found that the shapely value was much higher than the benefit in the case of non-cooperation.

AB - Price of scenic spot ticket has a great influence on tourism demand, so the ticket discount amount has an important effect on the amount of tourists. Based on this view, this paper researched the maximum benefit of the tourist alliance composed of scenic spot and travel agency from the view of ticket discount amount. Study found that scenic spot should cooperate with travel agency, and adopted a certain discount to tourists. Then the alliance could achieve the maximum benefit. Finally, we worked out the shapely value for each enterprise in the case of cooperation. By comparison, we found that the shapely value was much higher than the benefit in the case of non-cooperation.

KW - Shapely value

KW - Ticket discount

KW - Tourism alliance

UR - https://www.scopus.com/pages/publications/84855384958

U2 - 10.1007/978-94-007-1839-5_171

DO - 10.1007/978-94-007-1839-5_171

M3 - Conference contribution

AN - SCOPUS:84855384958

SN - 9789400718388

T3 - Lecture Notes in Electrical Engineering

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BT - Computer, Informatics, Cybernetics and Applications - Proceedings of the CICA 2011

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Y2 - 13 September 2011 through 16 September 2011

ER -

Research on maximum benefit of tourist enterprises based on the influence of scenic spot ticket discount amount

Abstract

Publication series

Conference

Keywords

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