Product pricing game model under B2C market based on multi-agent system

Qiuju Yin; Yankun Li; Lihui Min

doi:10.1109/GSIS.2009.5408117

Product pricing game model under B2C market based on multi-agent system

Qiuju Yin^*, Yankun Li, Lihui Min

^*Corresponding author for this work

Beijing Institute of Technology

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

1 Citation (Scopus)

Abstract

What pricing tactics a enterprise adopts is the key to keep its competence. Now, the online auction and reverse auction website are affecting the cost-oriented habit of pricing by the large-scale consumer group. This paper will analyze the influencing factors of B2C e-business product pricing from the views of enterprises and consumers, respectively, and establish the pricing game model based on MAS (multi-agent system). At last for the efficiency of B2C e-business market, the paper will make research on the algorithm and working processes of the game between enterprises and consumers. It will provide certain decision-making supports on product pricing for demand-oriented businesses.

Original language	English
Title of host publication	2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009
Pages	1321-1325
Number of pages	5
DOIs	https://doi.org/10.1109/GSIS.2009.5408117
Publication status	Published - 2009
Event	2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009 - Nanjing, China Duration: 10 Nov 2009 → 12 Nov 2009

Publication series

Name	2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009

Conference

Conference	2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009
Country/Territory	China
City	Nanjing
Period	10/11/09 → 12/11/09

Access to Document

10.1109/GSIS.2009.5408117

Cite this

@inproceedings{38995676cedb457e912c431642f6ac5c,

title = "Product pricing game model under B2C market based on multi-agent system",

abstract = "What pricing tactics a enterprise adopts is the key to keep its competence. Now, the online auction and reverse auction website are affecting the cost-oriented habit of pricing by the large-scale consumer group. This paper will analyze the influencing factors of B2C e-business product pricing from the views of enterprises and consumers, respectively, and establish the pricing game model based on MAS (multi-agent system). At last for the efficiency of B2C e-business market, the paper will make research on the algorithm and working processes of the game between enterprises and consumers. It will provide certain decision-making supports on product pricing for demand-oriented businesses.",

author = "Qiuju Yin and Yankun Li and Lihui Min",

year = "2009",

doi = "10.1109/GSIS.2009.5408117",

language = "English",

isbn = "9781424449149",

series = "2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009",

pages = "1321--1325",

booktitle = "2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009",

note = "2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009 ; Conference date: 10-11-2009 Through 12-11-2009",

}

Yin, Q, Li, Y & Min, L 2009, Product pricing game model under B2C market based on multi-agent system. in 2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009., 5408117, 2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009, pp. 1321-1325, 2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009, Nanjing, China, 10/11/09. https://doi.org/10.1109/GSIS.2009.5408117

Product pricing game model under B2C market based on multi-agent system. / Yin, Qiuju; Li, Yankun; Min, Lihui.
2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009. 2009. p. 1321-1325 5408117 (2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

TY - GEN

T1 - Product pricing game model under B2C market based on multi-agent system

AU - Yin, Qiuju

AU - Li, Yankun

AU - Min, Lihui

PY - 2009

Y1 - 2009

N2 - What pricing tactics a enterprise adopts is the key to keep its competence. Now, the online auction and reverse auction website are affecting the cost-oriented habit of pricing by the large-scale consumer group. This paper will analyze the influencing factors of B2C e-business product pricing from the views of enterprises and consumers, respectively, and establish the pricing game model based on MAS (multi-agent system). At last for the efficiency of B2C e-business market, the paper will make research on the algorithm and working processes of the game between enterprises and consumers. It will provide certain decision-making supports on product pricing for demand-oriented businesses.

AB - What pricing tactics a enterprise adopts is the key to keep its competence. Now, the online auction and reverse auction website are affecting the cost-oriented habit of pricing by the large-scale consumer group. This paper will analyze the influencing factors of B2C e-business product pricing from the views of enterprises and consumers, respectively, and establish the pricing game model based on MAS (multi-agent system). At last for the efficiency of B2C e-business market, the paper will make research on the algorithm and working processes of the game between enterprises and consumers. It will provide certain decision-making supports on product pricing for demand-oriented businesses.

UR - http://www.scopus.com/inward/record.url?scp=77950883972&partnerID=8YFLogxK

U2 - 10.1109/GSIS.2009.5408117

DO - 10.1109/GSIS.2009.5408117

M3 - Conference contribution

AN - SCOPUS:77950883972

SN - 9781424449149

T3 - 2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009

SP - 1321

EP - 1325

BT - 2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009

T2 - 2009 IEEE International Conference on Grey Systems and Intelligent Services, GSIS 2009

Y2 - 10 November 2009 through 12 November 2009

ER -

Product pricing game model under B2C market based on multi-agent system

Abstract

Publication series

Conference

Access to Document

Other files and links

Fingerprint

Cite this